Whether you are in Business to Business (B2B) or Retail, if you are a tradesman, chef, accountant or doctor, the one thing your business can’t do without is sales. I work with a lot of franchise companies helping their franchisees … Read more…
Monthly Archives: October 2010
From Struggling Franchise to Money Making Machine in 3 Steps
You may not like to hear this; however, the cold hard truth is; if you have a business that is not performing to the level you want it to or worse yet actually failing and hemorrhaging money it’s your fault. … Read more…
Think LOCAL, as well as Global
Local advertising can give you good value for your money You are only weeks away from opening your new franchise business, or you have just taken over in the last few months, you re read your agreement and you remember … Read more…
Do you deliver what you promise?
It amazes me to see many companies spend a fortune trying to put forward a caring, sharing attitude…. and yet their staff perform in a completely different manner. Whilst you feel like abusing the employees for being non-respondent and uncaring, … Read more…
Is the office phone service your ally? Or have you made it your worst advertisement to your service?
As a franchisee, I am sure you convince yourself that you give the best service available. Have you tried ringing your business and been surprised to find you do not practice what you preach? Many companies boast how they are … Read more…
The 9 local area marketing strategies you need to know
In franchising there are generally two types of marketing and advertising strategies. The first, often referred to as ‘global’ advertising and marketing, is usually implemented by the Franchisor and is funded by the advertising and marketing levy paid by franchisees. … Read more…
